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For a Karachi-based company by Human Resource Solutions International (HRSI), Karachi                                     


  • Minimum 16 years of education, preferably, Master’s from a renowned and HEC recognized university or institution / equivalent foreign degree holder institution, preferably with majors in Marketing.


  • Possess overall 3-4 years professional experience in a similar role with minimum 1-2 years related experience.
  • Understanding / Experience of Agency Management.
  • Strong Communication Skills (oral and written).
  • Proven ability or understanding to execute insight led marketing plans that drive competitive advantage along the path to purchase.

  Duties & Responsibilities:

  • Assist in the development, production, budgeting, media buying & implementation of Brand communications, advertising, promotions for brand and media strategies; and executes / plans / activities (ATL& BTL) to support brand for rolling out an effective campaign. Measure and report performance of all marketing campaigns.
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Develops brand and business-building insights founded on a holistic understanding of consumers across channels and categories to be used in combination with shopper and customer insights.
  • Liaise with Advertising and Media agencies for the development, execution and evaluation of advertising campaigns and brand activities.
  • Maintain relationships with business partners including advertising agencies, vendors, printing houses etc. to ensure provision of quality services to Company and carry out service vendor hiring / engagement activities as required.
  • Monitor competitor’s platforms and industry leaders across the globe. Adopt best practices where applicable.

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